Michael Schudson Quotes & Sayings

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12 most famous Michael Schudson quotes and sayings (sociologist). These are the first 10 quotes we have.

Michael Schudson Quotes
“Advertising generally works to reinforce consumer trends rather than to initiate them.”
Michael Schudson Quotes
“The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment.”
Michael Schudson Quotes
“Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public.”
Michael Schudson Quotes
“Sales may lead to advertising as much as advertising leads to sales.”
Michael Schudson Quotes
“The power of ads rests more in the repetition of obvious exhortations than in the subtle transmission of values.”
Michael Schudson Quotes
“Buy me and you will overcome the anxieties I have just reminded you of.”
Michael Schudson Quotes
“If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is part of the popular culture that advertisements are silly.”
Michael Schudson Quotes
“Most criticism of advertising is written in ignorance of what actually happens inside these agencies.”
Michael Schudson Quotes
“American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.”
Michael Schudson Quotes
“If advertising is not an official or state art, it is nonetheless clearly art.”

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