Ashwin Sanghi Quotes & Sayings (Page 7)

“Mythopoeia has taken off in the Indian diaspora because there has been a change in readership from a mature audience to a younger one. This lot has a desperate yearning to reconnect. They want to consume mythology but in a well-packaged and easily digestible way.”

“There is a method to the madness of James Patterson's success. Co-writing with him is a terrific learning experience, particularly in the art of crafting a perfect thriller. The collaboration also gives me an opportunity to access a wider global audience.”

“At thirty-five, having spent over twenty years running varied businesses for my family, I decided to sit down and write my first novel. I had never written anything longer than a couple of pages till then and was foolishly attempting to write a hundred-thousand words.”

“I don't start with the characters. I start with the series of events that will provide the conflict and how it can be resolved. Characters are incidental.”

“I feel luck plays a vey crucial role in determining the success of the book. Marketing a book is also very important. You need to try all tricks in the trade.”

“I remember how a man once got in touch with me to tell me that he was so engrossed in my book that he had to take a day off from work just so that he could finish reading it. Such kind of responses from my readers is extremely endearing, and it keeps me going.”

“I want my writing to reach people. I don't write for a market. I write from my heart, something that appeals to me. The marketing, segmenting etc., can be done by your publisher, not you.”

“Unlike a typical professional, I can't quit my job to become a full-time author; I don't have that luxury. For me, writing is therapy; if I choose to write full-time, it might start feeling like work.”

“When I wrote 'The Rozabal Line,' I had no preconceived notions of what a commercial bestseller should be. I have always viewed 'The Rozabal Line' as my first love and probably my best work. The fact, however, is that it is my least read work.”

“While growing up, I always had to depend on foreign authors for page-turners. I think of myself as a commercial writer, and my job is simple to entertain you.”