Lisa Gansky Quotes & Sayings

“A brand is a voice and a product is a souvenir.”

“Our ever-present mobile devices provide the immediate and convenient information necessary to make sharing things truly irresistible.”

“Insurance and funding traditionally drive capital investment. But in a world based on access, not ownership, the duration, value, cost and extent of financial services is distinctly different.”

“A new model is starting to take root and grow, one in which consumers have more choices, more tools, more information, and more power to guide these choices. I call this emerging model 'The Mesh.'”

“At the global level, there are a growing number of city-based bike-sharing programs that take advantage of mobile devices to reserve your bike, keep track of it, and collect data that helps to improve the service.”

“I really like Kickstarter because you don't have to be a Medici to fund the arts and sciences or to get behind a big idea or a person that sparks your imagination. It's a type of microfunding directed toward creators.”

“Cities are ripe for redesign, and many are already well on that path. Cloud-based networks that provide easy and inexpensive access to and tracking of services like transportation, energy, waste management, bill pay, citizen engagement and more are testing and enriching their services.”

“Some of history's cleverest business minds understood the power of share platforms, from the aggressive titans who made fortunes building the nation's railroads, to Conrad Hilton, who created the first premier brand of international hotels.”

“The mobile Web, location-based services, inexpensive and pervasive mobile apps, and new sorts of opportunities to access cars, bikes, tools, talent, and more from our neighbors and colleagues will propel peer-to-peer access services into market.”

“Your brand is your public identity, what you're trusted for. And for your brand to endure, it has to be tested, redefined, managed, and expanded as markets evolve. Brands either learn or disappear.”