Lloyd Dorfman Quotes & Sayings (Page 3)

“My mind tends to operate a bit like a radar. I don't find it hard to switch off.”

“If you are going to think the same as everyone else and do the same as everyone else, you will end up being the same as everyone else. In today's competitive environment you have to think a bit differently.”

“In 2003, Travelex acquired Thomas Cook Financial Services. We only had use of the Thomas Cook name for five years, so I had to increase public awareness of Travelex to migrate all Cook operations over to it. It was a success.”

“In the old days we were the challenger brand competing against the big banks, but today I go round the world and I sit with governors of central banks and finance ministers and, in some cases, prime ministers. They all know Travelex. We are regarded as the establishment - the world's largest retailer of foreign currency.”

“I've always loved and enjoyed the theatre, but I have to say that none of our sponsorships have been done because I'm one of those chairmen and chief executives who goes gooey-eyed about something. They are done for a very specific marketing and commercial agenda.”

“When I started the business, only banks operated at airports, only banks issued travellers' cheques, only banks issued international payments, only banks serviced their own branch networks.”