Max Azria Quotes & Sayings

“Fashion is about comfort and feeling good.”

“Fashion is my passion, and I respect the creativity that you find in its different levels.”

“The American woman is more stylish than any other in the world. She understands the power of good style and has the confidence to feel comfortable.”

“Yes, e-commerce is a strange situation for an old guy like me. You can buy a TV online, OK, but to buy a dress or shoes? Ugh. The customer has to go back to the store and breathe and smell and have a good time. Because shopping is a good time - like going to a nice restaurant.”

“I'm very visionary, very big picture.”

“BCBG is something you can wear every day.”

“Herve has that sex appeal. Certain bodies need Herve Leger badly because you have to reformulate the silhouette.”

“The world map looks smaller than ever before.”

“I think I have the best house in the world. I thank God to have it. I thank God that I finished it. And I hope that I will live enough to take profit of it.”

“When I entered the market, I was rejected because the elite say that you have to sell things at a certain price point. My position was that the consumer is smarter than that. Who cares if it's $200, not $2,000?”