“I can't divorce myself from my childhood. I try to write as much fiction as I possibly can, but there are so many things that are touchstones of my childhood like being on the swim team and playing soccer and the particularities of sports season and environments that make their way into my books.”
“I feel lucky I didn't become that newspaper cartoonist I wanted to be because in the U.S. so many newspapers have suffered circulation declines, and some have folded. What's fun about being an author is I reach a much bigger audience, and there is something special about launching a book you've penned.”
“I write in reverse: Rather than come up with a narrative and write jokes for that narrative, I write jokes independently of the narrative, then I try to fit them in.”
“I've learned to accept that I'm a children's writer, even if it's not what I set out to become. It's what I should have been all along, and I'll stay in this role as long as I'm a writer.”
“If there is any message in the 'Wimpy Kid' books, it is that reading can be and should be fun. As an adult reader, when I see an obvious moral lesson to be taught, I run in the other direction... Kids can sniff out an adult agenda from an early age. I'm writing for entertainment, not to impress literary judges.”
“Kids can sniff out when they are being preached to, and they don't like it. So while my books aren't amoral, they are not infused with morals or a message, either, and kids like that.”
“My life is pretty ordinary in so many ways. I live in a town called Plainville. I have the life of an average dad. It feels like I have this secret identity as an author, and it's still very surreal to me.”
“We're extremely excited to see more than 500,000 friends around the globe be added within the first 12 hours of launching Friends on Poptropica. The reaction has been extremely positive from fans, and we're proud to bring a completely safe friends offering to kids on our virtual world.”
“On our swim team, they had something called the 'developmental meet.' I didn't know it was a meet only for the worst kids so that they could get a ribbon, and I'd show up with my friend who was also a terrible swimmer, and we would be amazed that the best kids hadn't bothered to show up. I didn't get it until after college.”
“There are two ways to look at my publishing career. One is that I'm a novelist churning out books, who is eight into a series; the other way is that I'm a cartoonist, just starting out. Most cartoonists have long careers: Charles Schulz drew Peanuts for 50 years.”