“People think of fortune cookies as being Chinese, but in essence, they are fundamentally American.”
“The Chinese use every spare bit of an animal: cow lungs, pig ears, chicken feet, duck blood.”
“Broccoli is not a Chinese vegetable; in fact, it is originally an Italian vegetable. It was introduced into the United States in the 1800s, but became popularized in the 1920s and the 1930s.”
“Headline writing is tough because often times you are given a predetermined number of spaces and words depending on the layout and the type of the story.”
“People often think that reporters write their own headlines. In fact, they almost never do. The people who do write headlines are the copy editors who are the front and last lines of quality-checking in a newspaper before it goes to print.”
“So, fortune cookies: invented by the Japanese, popularized by the Chinese, but ultimately consumed by Americans. They are more American than anything else.”
“Some books that I've read on the Kindle, I've been like, 'I want that on my shelf.' Because it says, 'I'm the kind of person who has read this.' The kind of books that says, 'I'm serious and intellectual and historical and race-conscious.'”
“The worst headline is one that contains a factual error. Bad headlines are ones that are bland, and don't tell the reader anything specific, like 'Democrats at it Again.'”
“Truth is, people like buying things for $0.99 and $1.99 for their digital devices. We know that from iTunes. We know that from the app store, and now we know that from publishing.”
“When a dish really hits a nerve with the American palate, it can really take off across the entire country, facilitated by food vendors' freedom to copy good ideas.”